RBCS

May 26, 2009

First Alert
Daily Newsflash

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 The Front Page

Avocado Commission plans big summer promotion

The Irvine-based California Avocado Commission is taking advantage of the consumer trend toward eating more meals at home by launching a multi-tiered promotion called Summer Entertaining with California Avocados during the time when the state's avocado supplies are biggest - May through August - according to a news release.
To learn more. . .

* Salyer American growers seek buyers for product
* Fruit, vegetable advisory committee re-chartered
* Chipotle to expand local produce program
* New Product Showcase
* PACA actions

 

Outside the Insider

* Food Web, meet Interweb: The networked future of farms (wired.com)
* Report finds problems at pistachio plant linked to Salmonella (kansascity.com)
* Tesco's Fresh & Easy evolving in tough U.S. market (uk.reuters.com)
* Kohl urges immediate food safety measures (jsonline.com)
* Growth industry: Honeybee numbers expand worldwide as U.S. decline continues (scientificamerican.com)
* Washington cherry growers fear air delays (seattletimes.com)
* A recipe for longevity: 33 of the healthiest foods on earth (huffingtonpost.com)

 

People

RYAN BITTNER has joined the sales team of Steinbeck Country Produce Inc., Salinas, California.

LORRI KOSTER, vice president of marketing for Mann Packing Co., Salinas, was sworn in as chairwoman of the board to The Grower-Shipper Association of Central California on May 22.

WESLEY RUST and LARRY NARWOLD have joined NationFresh LLC, Lakewood, Colorado as directors of business development.

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