RBCS

August 19, 2008

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 The Front Page

Sunkist reorganizes fresh fruit sales unit

Sherman Oaks, Calif.-based Sunkist Growers Inc. has restructured its fresh fruit sales division after undergoing a comprehensive business analysis, according to a news release.
To learn more. . .

* Wal-Mart aims to maintain low prices
* Medfly infestations eradicated in California
* Schools get funding for fruits, vegetables
* Tailgating is theme of avocado promotion
* Retail Roundup

Outside the Insider

* Tracing tainted produce isn't easy (usatoday.com)
* Earthbound spinach rises to the top (sfgate.com)
* Cooking corner: PLU stickers help checkers, but are they the best method? (gateline.com)
* Parents shape whether their children learn to eat fruits and vegetables (medicalnewstoday.com)
* [United Kingdom] Scheme helps shops sell more fruit and veg (chroniclelive.co.uk)
* [United Kingdom] Honeybee deaths reaching crisis point (guardian.co.uk)

 

People

CASSIE DRAKE is now category research specialist for the California Tree Fruit Agreement, Reedley, California.

PAUL LUALLEN formerly a salesman with Sunny-Cal Fruit Sales Inc., Reedley, California has been promoted to director of marketing. He succeeds CHRIS SYMANK who has left the firm. PAUL HERTZLER has filled Luallen's position on the marketing staff.

SAL HURTADO is no longer with Superior Sales Inc., Salinas, California.

MONTE SHOAF, COLLEEN MARTIN and DON TURNER have joined Cargo-Master Inc., Pueblo, Colorado. MICHAEL SHOAF is no longer connected.

BOB GERLACH is the director of foodservice sales for R. S. Hanline & Co., Shelby, Ohio.

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DELINQUENCY INDEX

from Produce Industry Credit Council 

1,467 Firms Past Due $56,942,638


Corrections

It is The Red Book's policy to correct errors. Readers may call mistakes to our attention by contacting us at Red Book Credit Services, P O Box 2939, Shawnee Mission, KS 66201; phone: (913) 438-0606; fax: (913) 438-0690; email: rbcs@rbcs.com.

In the People section of Produce Industry Insider August 5, 2008 issue it was reported in error that Liz Hessel was no longer connected with Interfresh Inc., Orange, Calif. Liz Hessel resigned effective August 14, 2008. RBCS regrets the error.


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